1. How to get higher exchange ratio ?
 
Firstly, the network banner should be displayed without the need to scroll (800 x 600 resolution), otherwise you only get a flat 10 : 5 ratio. It's the requirement of banner position.

If the position requirements is met, your exchange ratio is depends on CTR generated on your site:
In Case CTR on your site is 4% or higher you get 10:10 exchange ratio.
In Case CTR on your site is 2% -3% you get 10:9 exchange ratio.
In Case CTR on your site is 1% - 2% you get 10:8 exchange ratio.
In Case CTR on your site is lower than 1% you get 10:7 exchange ratio.

Your CTR will be counted every week and according to the average weekly CTR you'll get your exchange rate for the next week.

2. Can I put more than one banner in the same page?
Yes, you can and we encourage you to do so. Though we won't count them as two impressions, but it can improve the CTR on your site, so you'll get better exchange ratio.

3. Will I lose visitors if they click the banner on my site?
No, you won't. We only open a new window to display the exchanged site if they click the banner and they are still on your site.